enjamin erminghem
Visual Merchandiser
As the Assistant Visual Manager guiding a team of five Visual Merchandisers, I fuse strategy with creativity in the retail domain. My background empowers me to enhance store visuals and optimize product displays. Under my lead, our team consistently exceeds goals, driving higher customer engagement and sales. With a keen eye for detail, I expertly translate brand stories into compelling in-store visuals.
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Design Aptitude & Creative Visualization: Strong ability to conceptualize and execute visual displays in line with brand guidelines. Proficiency in mood boards and using design software to visualize and plan store layouts, window displays, and in-store arrangements that captivate the target audience.
Collaboration & Communication: Demonstrated experience working cohesively with the visual merchandising team, store managers, and sales staff. Efficient in communicating ideas, providing feedback, and executing plans in a timely manner to ensure displays are set up for promotions, seasonal changes, or new product launches.
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Trend Awareness & Market Insight: Keen eye for the latest fashion and retail trends, ensuring the store remains relevant and engaging. Regularly conducts market research and competitor analysis to stay ahead of industry shifts and keep displays fresh and appealing.
Detail-Oriented & Organized: Expertise in managing inventory for display props, tools, and materials. Maintains meticulous records of display configurations and schedules, ensuring timely rotations and updates. Committed to achieving perfection in every visual display, down to the smallest detail.
Business
Worked alongside the marketing manager to implement visual themes for everyday concepts and holiday and back to school events
Management
Developed the company’s work plan for multiple departments including marketing, buying and logistics
Communication
Managed marketing campaigns for store and window displays
Developed instructive communication strategies and trained staff to better manage time and efficiency
Formation
Remodeling
Reorganized the company’s global merchandising initiative with new concepts that included furniture decoration and visually stimulating displays
Initiated a complete reorganization of the department by creating new processes and recruiting an entirely new team
Managed a $220,000 budget, reducing ongoing expenses by 60%
Worked in collaboration with management and staff to increase efficiency and sales in the department
Trained new staff to enhance their merchandising and customer service skills to meet the department’s goals and targets
Developed a visually appealing department to attract consumers and increase sales
Worked with a dedicated team to follow the department’s work plan while prioritizing tasks
Created the store’s main customer pathway to enhance consumer experience and accessibility
Customer pathway
Concept design
Creation store concept design with Infinity Design and Photo software
INTERESTS AND COMMUNITY INVOLVEMENT
Member of the examination boardfor CEPRECO Private School’s undergraduate program in Visual Merchandising, France, 2015
Volunteer photographer for two start-up clothing brands